LED civilian market opens soon, the channel problem is to be solved


Smart home network running 14 stores can not buy a LED light LED commercial market is opening soon, the channel problem is to be solved, the LED industry is shrouded in the crisis of bubble burst; on the other side, yesterday, the public Ms. Huang complained to reporters: In order to buy a LED light tube, she ran all over the country at the Gome and a number of hardware stores near the home last weekend, and returned home empty-handed.
In order to understand the situation, the reporter visited 10 hardware stores yesterday, completely disappeared from the LED lights. In this regard, LED lighting industry experts believe that although the LED civilian market is opening soon, but LED lights want to really enter thousands of households, the channel short board needs to be filled.
Investigation: There are no LED lights in the supermarket hardware store yesterday. The reporter walked from the Huanshi Road in Yuexiu District to the vicinity of the Martyrs Cemetery. During the visit, he visited 10 hardware stores. These stores all said: there are incandescent lamps, there are energy-saving lamps, and there is no LED lights. Sell.
In addition, the reporter also visited four supermarkets, such as Good and Many, Carrefour, and found the same situation. It is worth noting that in the above-mentioned places, even the distributors of Philips and Op, which produce LED lamps, do not sell LED lights. To be honest, we don't dare to sell, the quality of the small brands is not good, and the big brands are too expensive. A hardware store owner said helplessly.
Zhang Hongbiao, research director of the Higher Industrial Research Institute, told reporters that at present, only a few large supermarket chains such as Wal-Mart, Carrefour and IKEA are sold in the terminal market, and most of the terminal sales have not yet started. It is easy to buy in the lighting city.
The advantage of traditional LEDs in manufacturing is that they have channel advantages but weak production capacity. Professional LED manufacturers have product advantages, but the channels have not yet been established. Quan Jian, president of the Guangdong Lighting Association, told the Yangcheng Evening News reporter why.
Industry: The LED civilian market has opened up in the gap relative to the sales channel, and the public's enthusiasm for LED consumption seems to be high. Many consumers don't know what LEDs are, but they are going to buy LED lights. A lighting dealer in a small store said.
Previously, Xu Zhensen, chairman of Yinghui Lighting Group, said in an exclusive interview with the reporter of Yangcheng Evening News: In recent years, the concept of LED is very hot, and ordinary consumers have begun to accept the concept that LED lamps are more energy-efficient and have a longer life.
Another important reason is that according to the roadmap for eliminating incandescent lamps formulated by the country last year, incandescent lamps will be completely banned from selling in the market after 2016. Just on October 1 this year, more than 100 watts of ordinary incandescent lamps have just been delisted.
Xu Zhensen believes that with the gradual implementation of the national phase-out plan for incandescent lamps, the potential of the civilian market will gradually be released. It is estimated that the market size of LED lamps replacing only existing incandescent lamps will reach hundreds of billions of yuan. To this end, many traditional lighting companies have accelerated their efforts to produce LED lamps. Xu Zhensen told the Yangcheng Evening News reporter that Yinghui Group had only four LED production lines last year. This year, 26 new production lines were built, accounting for half of all 63 lighting production lines. The reason is that the LED market has great potential.

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